Last Updated: 29 May 2025
Business Name: IYEBEAUTY LTD (trading as Yogirls)
Registered Address: 5 Brayford Square, London, England, E1 0SG

At Yogirls, we prioritize your privacy and comply with UK data laws (UK GDPR, Data Protection Act 2018). This policy outlines how we handle your personal information.


1. Data We Collect

a) Information you provide:

  • Identity (name)
  • Contact details (email, phone, delivery/billing address)
  • Order history
  • PayPal transaction IDs

b) Automatically collected data:

  • IP address & browser type
  • Pages visited & session duration
  • Email engagement (opens/clicks)
    “No sensitive data (health/financial details) is collected.”

2. How We Use Your Data

PurposeLegal Basis
Processing orders & deliveriesContractual necessity
Shipping notificationsLegal obligation
Customer support (emails/calls)Legitimate interests
Website optimizationLegitimate interests
Marketing (only with consent)Consent

3. Data Sharing

Strictly limited to:

  • Logistics partners (for UK deliveries)
  • PayPal (payment processing)
  • Analytics tools (Google Analytics 4, anonymized)
    “No data sold to third parties. All partners operate within UK/EEA.”

4. Your UK GDPR Rights

You may at any time:

  • Access your personal data
  • Correct inaccuracies
  • Delete your account data
  • Object to processing
  • Port your data
    To exercise rights:
    → Email support@yogirls.co.uk
    → Call +44 7818 127140 (Mon-Fri, 9AM-5PM GMT)
    Response within 72 hours guaranteed.

5. Cookies Policy

Cookie TypePurposeDisable?
EssentialCheckout functionalityNo
PreferencesLanguage/currencyYes
AnalyticsAnonymous traffic metricsYes
Manage preferences:
  • Via our cookie banner
  • Through browser settings (Chrome, Safari, etc.)

6. Security Measures

We implement:

  • SSL/TLS encryption on all pages
  • Secure servers (UK-based)
  • Quarterly security audits
  • Strict access controls
    “Payment data is processed exclusively by PayPal – we never store financial details.”

7. Data Retention

Data TypeRetention Period
Order records6 years (legal requirement)
Active customer data3 years after last activity
Newsletter subscribersUntil consent withdrawal

8. Policy Updates


9. Contact Us

For data protection inquiries:
📧 support@yogirls.co.uk
📞 +44 7818 127140 (Mon-Fri, 9AM-5PM GMT)
Registered Office:
IYEBEAUTY LTD, 5 Brayford Square, London, E1 0SG